PACKAGING
Bioglan’s entry to the gangbusters liquid collagen format is an opulent affair, with premium printing processes such as gold foiling and UV spot glosses. The challenge here was adapting Bioglan’s minimalist and utilitarian packaging hierarchy (born from its focus on ages 45+) to a wider age demographic. The result is insta-ready, elevated by a gorgeous mermaid inspired campaign by Pharmacare’s digital design team.
